It was important to the members of the company and founders that the colors, and feelings from the original arrow logo made of a vibrant red, yellow, blue, and green were still present in a redesigned logo.
These colors and the concept of merging, motion, and being at the center of a touchpoint for many mass communication platforms.
The 4 original arrows and colors represented social media, web, television and mass media, and the VCC was where they all were able to converge and adapt.
The Logo for the VCC informed the design of the product Airfirst.
The Final Logo for the company on display at NAB 2022 in April, and branding for the principal product
